We don't—and honestly, it's because we care too much about giving you something that actually works. A logo is just one piece of a much bigger picture. Without the strategy, positioning, and supporting identity behind it, even the most beautiful logo can fall flat.

Everything we offer is designed to help you build a strong foundation—not just a pretty visual.

Every Hark project includes a 1–2 hour Founder Clarity Session led by our Strategic Director, Sam.

Before we dive into branding or website design, we create space to step back and look at the bigger picture—your goals, challenges, opportunities, and the direction you're hoping to move toward. The purpose isn't to tell you what to do, but to help you gain clarity and confidence in the decisions you're making as a founder.

We believe many business owners don't just need a new logo or website—they need clarity. Sometimes that clarity is about positioning. Sometimes it's about growth. Sometimes it's about making a difficult decision or navigating a new season of business. By starting here, we're able to create brands and websites that are more strategic, more aligned, and ultimately more effective.

And because businesses don't exist separately from the people building them, we also recognize that our mindset, confidence, habits, and personal challenges often influence how we show up in our work. While the session is rooted in business and growth, we create space for conversations around leadership, mindset, and personal development when they're impacting your ability to move forward.

We're based in GMT+8 and typically work 9AM–5PM. If you're in a different timezone, no need to worry — we've built our process and tools to keep communication effective even when we're not online at the same time, so you're never stuck waiting for "business hours" to feel like progress is happening.

Absolutely—and honestly, we'd recommend it.

Starting with branding gives your website a much stronger foundation when you're ready for it. Your messaging, visual identity, and positioning will already be established, making the website process smoother and more effective.

You can—but we generally don't recommend it.

A website is an extension of your brand, so without a clear brand foundation, it often ends up feeling inconsistent or lacking a distinct personality. That's why we always encourage starting with branding first whenever possible.

If you've already worked with another designer and have an established brand, we're more than happy to design your website. At a minimum, we'll need your logo, color palette, brand fonts (including the actual font files if you're using custom fonts), and your brand guidelines if you have them. Existing icons, illustrations, or other brand assets are always a welcome bonus and help us create a richer, more cohesive website experience.

If you're unsure whether your existing branding is enough to move into web design, we'd be happy to review it during our discovery call and point you in the right direction.

We build on Squarespace and Shopify — and we'll help you figure out which one is right for you during your discovery call. Squarespace is ideal for service-based businesses and portfolios, while Shopify is better suited for product-based or e-commerce businesses. Both are user-friendly, low-maintenance, and built to grow with you.

You may learn more about the differences of both platforms here.

We do our best to protect it — kindly, but firmly, on both sides.

On our end, we only take on a limited number of projects at a time. That's intentional. It's what lets us actually hit deadlines instead of overpromising and letting things slip.

On your end, we'll ask for the same kind of care: timely feedback, and feedback that's consolidated rather than trickling in over several messages — that back-and-forth is usually the biggest thing that quietly stretches a timeline. We'll also ask for a sign-off at each milestone before moving forward. Once something's approved, we treat it as locked in, so we're not circling back to revisit decisions that have already been made.

That said, life happens. If something unexpected comes up on either side, we're always open to talking through what an extension might look like — communication is the thing that actually keeps a timeline healthy, not rigidity for its own sake.

Think of it less as a strict rulebook and more as us both showing up for the process the way it deserves. When we're both doing our part, timelines tend to take care of themselves.